1. What safeguards do companies enact to ensure ethical behavior among sales people and sales managers?
  2. Discuss the three primary roles that salespeople have.
  3. Are you especially loyal to any one brand? If so, what is it, and why are you so loyal?
  4. How would you design an effective customer satisfaction program for the product or service described in your marketing plan?
  5. What would you suggest to create a loyalty program for the product or service described in your marketing plan?
Analysis Assignment
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