development practices

In the modern business society, environmental awareness and sustainability are becoming important. Particularly, an increasing number of customers are tending towards practices that do not just involve cost saving but also environmentally sound. Firstly, environmental awareness refers to the act

Qualitative Survey

Dear participant, Thank you very much for participating in my research project. In this research I’m analyzing the impact of brand communities in the fashion industry. Your participation is of great importance in helping to understand consumption motives and behavior

What is market segmentation?

1. (a)What is market segmentation? (b)Discuss the macro segmentation variables used to segment industrial markets. (c)How are potential segments evaluated? 2. (a)What criteria do organizations use to select suppliers? (b)Discuss the various methods used to evaluate supplier performance. 3. (a)What