F​‌‌‌‍‍‌‍‌‌‍‍‌‍‍‌‌‌‍‍​inal Research Submission SCOPE: Company is Ford Motor Company Countries are Canada and Germany • As Ford expands globally, many factors affect that expansion. Develop a global business strategy for Ford Motor Company desiring to expand into Canada and Germany. Research business in each country. • Analyze the business structure necessary in each country to encourage success and benefit the firm as a whole. • Discuss the key roles ethics and cultural diversity must and will play in this expansion. • Discuss entry strategies in light of the political, legal, cultural and economic make-up of eac​‌‌‌‍‍‌‍‌‌‍‍‌‍‍‌‌‌‍‍​h country. • Describe the role that Information Technology and the Internet will play within this emerging global firm. • Explain the advantages or disadvantages of manufacturing and material location in each country. • Describe your approach to marketing and advertising in each country. • Describe your approach to human resource management. REQUIREMENTS: • The body of the paper must be a minimum of 12 pages in length, double-spaced and 12 point New Times Roman font. • The mechanics of the paper will follow APA 6th edition format. • All margins must be 1 inch. • Student must have a​‌‌‌‍‍‌‍‌‌‍‍‌‍‍‌‌‌‍‍​ minimum of 7 references.

Describe the approach of Ford Motor Company to marketing and advertising in Canada and Germany and Describe your approach to human resource management
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