Strategic Analysis and Formulation (Topic 1. Retail) Amazon Academic Level : Bachelor Paper details Assignments from Cases in the Text Book and/or External Resources will be assigned. There will be Low Stakes and High Stakes Activities in this Course Each Assignment will be based on cases provided for analysis. The answers will need the following requirements to be satisfied: 1. Case Analysis and Solutions Based on Strategic Management Principles 2. Specific questions will need to be addressed in each case and answered in an essay format 3. Assignments will require an Abstract in addition to analysis 4. Proper bibliography, footnotes and citations required 5. APA Format must be used in writing assignments 6. 7- 10 unique sources of information required to show proper research 7. No plagiarism – Paper should be originally written Instructions: Assignment A: Strategic Analysis and Formulation 25 % – Approx. 2000 words (High Stakes) (More details along with individual cases will be provided to take care of these issues) Students here focus on customers, product offerings, cost of production, resource allocation, and profitability within competitive business groups. This assignment will include some of the SWOT analysis of the company also. A comprehensive analysis of the industry, strategic groups, life cycle analysis, macro environment, competitive landscape, addressing the following concepts and issues: efficiency, economics of scale, mass customization versus mass production, Porter’s Model, competitive and comparative advantages and disadvantages. Students will explain some of the strategic points based on one or more aspects of chaining, franchising, horizontal merger, vertical merger, and acquisitions within the industry segment. Product proliferation and capacity control may also be addressed here. Students will create a strategic plan for the company within the industry sector/segment and bring together all the key stages of Analysis, Options and strategies at various levels to review the global environment and some of the strategies in global markets and competitive dynamics. Other areas will be looked at also, especially the changing dynamics of the macro environment, role of government entities, financial institutions and the interdependence of global economies. The paper will address key steps undertaken for entry decisions, strategic alliances, cost and benefit analysis and exit strategies. There are several industries and business sectors that have faced and are continuing to face the pressure of technology, e-commerce, customer trends, geo-political issues, Retail sector has been under immense pressure and many stores are continuing to fail or are being replaced by new companies who are doing the same business, but with a newer strategy and a new plan of action. With these disruptive forces becoming a constant, With that background, compare and contrast two companies of any sector below and show how one of them continues to fall behind while another company within the same domain is finding its footing and continues to thrive in the onslaught of the challenges that are being faced by everyone. You can pick companies from the following domains: 1. Retail 2. Hospitality 3. Healthcare 4. Pure Technology Play 5. Airlines 6. Manufacturing 7. Pharmaceuticals 8. Food Distribution/Restaurant chains 9. Social Media 10. Snacks and Beverages Review the text, outside resources, news items and collect research data to create a comprehensive reply. The submission should follow the details as mentioned in the syllabus and show a well written paper with documented claims, bibliography, cover page, abstract, properly written conclusion and keeping the word count into consideration. Citations should be provided also. There are several industries and business sectors that have faced and are continuing to face the pressure of technology, e-commerce, customer trends, geo-political issues, Retail sector has been under immense pressure and many stores are continuing to fail or are being replaced by new companies who are doing the same business, but with a newer strategy and a new plan of action. With these disruptive forces becoming a constant, With that background, compare and contrast two companies of any sector below and show how one of them continues to fall behind while another company within the same domain is finding its footing and continues to thrive in the onslaught of the challenges that are being faced by everyone. You can pick companies from the following domains: 1. Retail 2. Hospitality 3. Healthcare 4. Pure Technology Play 5. Airlines 6. Manufacturing 7. Pharmaceuticals 8. Food Distribution/Restaurant chains 9. Social Media 10. Snacks and Beverages

STRATEGIC ANALYSIS AND FORMULATION
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