What kinds of careers do personality and social psychologists pursue?

Because personality and social psychologists combine an understanding of human behavior with training in sophisticated research methods, they have many opportunities for employment. Many personality and social psychologists teach and do research in universities and colleges, housed mostly in departments of psychology but also in departments of business, education, political science, justice studies, law, health sciences, and medicine. The research of such individuals may be based in the laboratory, the field, the clinic, or historical archives. Many personality and social psychologists are employed in the private sector as consultants, researchers, marketing directors, managers, political strategists, technology designers, and so on. Personality and social psychologists also work in government and nonprofit organizations, designing and evaluating policy and programs in education, conflict resolution, environmental protection, and the like.


Understanding Attitudes and Predicting Social Behavior
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